I did not pursue the "normal" college education but instead, dived in the professional realm, becoming the Marketing Director for Complete Nutrition at the age of 18.
BRITTON BRILEY // DECEMBER 12TH, 2018
Name: Britton Briley
How long have you been in Greenville? Nine years
Most interesting fact about you: Honestly, I am not the most interesting person.
One aspect of my life that might strike people as interesting is that I am married at 25 to my amazing wife (Danielle), and am a step-father to my wonderful daughter (Bella). Most "millennials" my age aren't looking to settle down and have a family just yet but family is everything to me.
Your background: I was born in Arkansas, moved to Romania (yes Europe) for three-and-a-half years before coming to South Carolina. My father was a pastor and missionary so we moved due to his calling to Christ.
We settled in South Carolina and I graduated from Wade Hampton High School. I did not pursue the "normal" college education but instead, dived in the professional realm, becoming the Marketing Director for Complete Nutrition at the age of 18. I then transitioned as the Regional Marketing Director for GNC by 21 and Chief Marketing Officer of UFC Gym in Greenville.
I would then start and run my own marketing firm, Viking Marketing Solutions, based here in Greenville by the age of 25. I have lived my life within the marketing world and love the digital side of this business. Currently reading or watching: Invisible Influence by Jonah Berger, The 10X Rule by Grant Cardone, Fizz by Ted Wright, and Crushing It by Gary Vee
Hobby: I love to workout. It is my outlet, my passion, and where I go to get away from the busy day-in and day-out grind.
Tagline / Motto: "Be Relentless... never back down and always stay positive."
Who do you work for? Viking Marketing Solutions
What is your day-to-day on the job? I start the day off by checking on my client's platforms. I will either be up late or early, responding to messages, reviews, or updating some status/coding in real time.
The day is typically behind a computer analyzing market trends, planning social media advertisements, geo-fencing, review management, or planning out future quarterly plans.
The digital aspect to marketing allows me to be within so many different markets with access to many different demographics.
I love the variety of the daily routine as sometimes the team and I will be behind a camera doing a photo/video shoot for a client or working on the edits behind the scenes, separate from just doing advertisements.
My job is to ensure our clients are reaching their audience and engaging with their target demographic, it is all about customer interactions. Everyone has a phone or computer... we simply put the message in front of them and talk to them like people instead of a dollar sign.
How do you think Greenville would describe you in one word? Enthusiastic.... I use to drink WAY too many energy drinks and was always going and going. My Mom would always indicate that I was burning the candle at both ends...
How would you describe Greenville in one word? Captivating. Greenville has so much to offer and is always growing!
Besides residence, where is your favorite Greenville morning hangout? Sully's Steamers (One of my clients). I can always enjoy getting a steamed bagel sandwich and work on my computer.
Besides residence, where is your favorite Greenville evening hangout? The gym or at my home office.